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The UK has a community of over 4.3 million vapers who are either former smokers or still on their quit journeys.

We want to hear your story so join others to speak up for vaping and inspire more smokers to make the switch.

Vaping has been a phenomenal success story in the UK and one of the most disruptive technologies this century helping people do something they could never have imagined – quitting smoking.  

Vaping has been acknowledged by many healthcare orgnaisations – Office for Health Improvement and Disparities, Cancer Research UK, Royal College of Physicians, the British Medical Association and the British Heart Foundation as being far less harmful than smokers and the best way for smokers to quit their habits.

Despite such acknowledgement, misinformation around vaping still exists, confusing and potentially putting off those who wish to stop smoking.

That’s why here at the VApril Hub we’re featuring those smokers who have not looked back since taking up vaping.

Join us and let’s speak up for vaping together.

The proportion of the adult population in Great Britain using vapes rose by 8.3% to 4.3m in 2022, the highest ever
Action on Smoking and Health


Speak up for vaping and send us videos of your vaping stories. Just answer three simple questions:

  1. What inspired you to switch to vaping?
  2. How has switching to vaping improved your life?
  3. What advice would you give to a smoker looking to switch?


Get in touch at

56% of vapers have now vaped for more than 3 years
Action on Smoking and Health (ASH)
“I’ve noticed I can do more stuff which I couldn’t do before, in the gym, whether its walking, running, my chest is a lot clearer.

It’s the best thing I have ever done really."